Day 1
- Arrival in Berlin. Transfer to the hotel, with a brief overview of the main sights of Berlin
- Accommodation at Best Western Grand City Hotel Berlin Mitte 4*
- Leisure time
- Welcome dinner. Familiarity with the organizers and participants of the event, discussing scheduling, registration of individual wishes, meeting participants
Day 2
8:00 Breakfast at the hotel
Strategies for Managing Innovation
- Innovative economy as one of the strategic directions of development of Germany
- Challenges of innovation management
- Innovative development strategy for the enterprise
- strategy of the pioneer
- strategy of following the leader
11:00 - 11:30 - Coffee break
- Innovation audit
- Three-phase model of innovation management
- management of ideas
- from idea to product
13:00 - 14:00 Lunch at restaurant
14:00 - 16:30
Analytical methods and tools of innovation management
- Innovation cycle
- Planning and economic assessment of innovative projects
- Innopleks approach (innovative profiler)
- Technics of an estimation of scenarios
- Road mаpping
- Estimated cards of innovations
15:00 - 15:30 - Coffee break
- The German experience in the development and implementation of an innovation culture
- Barriers to the development of innovations
- Experience of leading international companies in the development and introduction of innovative products (case studies):
- Procter & Gamble
- Siemens, EnBW, BMW
- Altana, Merk, 3M and others
Leisure time
Day 3
8:00 Breakfast at the hotel
9:00 - 13:00
The risks connected with innovations, and ways of their minimization
- Risk Management
- Forms of intellectual property protection
- Patenting
- Secret know-how
11:00 - 11:30 - Coffee break
- Transfer of innovation (patent-licensing trade)
- Fronting" the market in innovative business
- Change Management
13:00 - 14:00 Lunch at restaurant
14:00 - 16:30
Trends and Opportunities
- Current trends in innovation management
- Open innovation
- Innovation networks
- software for innovation management (computer aided innovations (CAI))
- EC programs of financing of innovations
- 7th Framework Programme (FP7)
- European Social Development Fund (ESF)
- European Regional Development Fund (EFRE)
15:00 - 15:30 - Coffee break
- Types of financing of innovative projects in Germany
- Federal
- Land
- Initiative "go inno"
- International cooperation
- Technology parks and innovation centers in Germany and Berlin
Leisure time
Day 4
8:00 Breakfast at the hotel
9:00 - 16:30
Visit one of the specialized companies - leaders in the use of innovative technologies in Germany:
Mercedes-Benz Werk / Deutsche Telekom / Berlin Chemie
or innovation centers and technology parks:
Berlin Buch / Berlin Adlershof / Technologiezentrum Hennigsdorf / Berlinbiotechpark
The program is planned visits a message about the infrastructure of businesses and industrial park on innovation policy on the part of one of the managers of the center
Leisure time
Day 5
8:00 Breakfast at the hotel
Free day
Optional excursions to Berlin (payable locally optional):
- Brandenburg Gate / Bundestag / Kantsleramt / Berlin Cathedral
- Museum Island: Pergamon Museum, New Museum (with the bust of Nefertiti)
- Symphonic music, theater, opera
- Cruise on Spree / evening in Berlin
- Art Galleries
- Shopping
Day 6
8:00 Breakfast at the hotel
Departure from the hotel, transfer to the airport. Flight to Moscow
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Даты начала обучения не определены.